Posts tagged as:

iGaming

Forming Strong Relationships between Operators and Affiliates – Part 2

January 22, 2010

As a lead up to the London Affiliate Conference (LAC) and the International Gaming Expo (IGE) at the end of January, we’re posting a three-part series of conversations with Income Access CEO, Nicky Senyard.
In our last post, we asked Nicky about commission structures and forming agreements between operators and affiliates, and in this post, Nicky [...]

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Income Access CEO, Nicky Senyard to Deliver Presentation on Leveraging Social Media at IGE Conference

January 20, 2010

What is social media? How can you leverage social media to build relationships with your affiliates, and grow your online gaming business? How can you increase your transparency and brand awareness using Facebook? Blogging? Forums?
If you’re thinking of incorporating social media into your marketing strategy in 2010, or you’re looking to improve your communication, [...]

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Heaven Affiliates at the IGE and LAC

January 12, 2010

Affiliates who are looking for an opportunity to promote several brands from one easy login account will be able to find out about the Heaven Affiliates program at the London Affiliate Conference (LAC) and the International Gaming Expo (IGE), coming up at the end of January, 2010.
As a partner of the Income Access booths at [...]

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An Interview with John Macindeor of Heaven Affiliates

January 11, 2010

Heaven Affiliates is one of the top names in the iGaming industry. They have several brands available to affiliates to market, including Poker Heaven, Casino Joy, Bingo Joy and Scratchcard Heaven. Each of these brands provides a great opportunity for affiliates and when promoting an avenue like Scratchcard Heaven, affiliates can earn up to 45% [...]

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Google Analytics: Seven New Features

January 6, 2010

Google has just added seven new features to Google Analytics. These features will help provide deeper insights into your traffic’s behavior, allow you to get alerts customized to your criteria and even share data with others using Google Analytics. Let’s take a look at these new improvements:
1. Analytics Intelligence with Custom Alerts
In case you’ve [...]

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We’re Set to Attend EGR Live—And We’d Love to See You There!

November 25, 2009

Tickets are booked, bags are packed, and the Income Access team is off to London to attend the EGR Live conference.
We love attending these kinds of conferences.  It’s a great opportunity to network with the iGaming community, and on this specific occasion, a chance for us to talk to stakeholders about the unique ways that [...]

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What trends in affiliate marketing are specific to the poker space?

November 13, 2009

Welcome to Poker Week on the Income Access Blog. This week, we’ll be focusing on a variety of topics, all Poker related, from informative pieces, tips to improve your business model, to promotions. Whether you’re a new affiliate interested in the space, a seasoned affiliate or an operator wanting more insight, you’ll want [...]

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Bright Future for Online Gaming Industry

October 13, 2009

As many businesses continue to struggle with an economic downturn, and with the gaming industry particularly under pressure, the recently released report by Ernst & Young, predicting a bright future for the online gambling industry, was certainly a breath of optimism.
With more operators entering the market space and the reopening of Google adwords, there [...]

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Win a 5-star Luxury Holiday to Egypt with Genting Alderney

September 30, 2009

Tell your players that they can now enjoy one of the seven wonders of the world at home and even have the chance to witness it in real time!!
Circus Casino and Circus Poker affiliates can put up some fresh and exciting content up on their sites, with the latest player prize giveaway from Genting Alderney. [...]

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PPC Budgeting Secrets to Optimize your CPAs: Part 1 Determine What You Can Afford to Spend

September 24, 2009

Welcome to part 1 of 7 exploratory Blog posts that will reveal PPC budgeting secrets that will help optimize your CPAs. In this week’s posting, find out why it’s important to have a PPC budget, how to determine your PPC budget and how to set a realistic time period to spend your budget. [...]

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