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Rodion Gusev

Rodion works as a copywriter at Income Access. As evident through his blog postings, his work interests include social media and its effect on marketing and communication. He is currently finishing up B.A. degrees in English Literature and Economics at McGill University. Outside of work, Rodion enjoys all aspects of music: collecting, creating, mixing, and listening. He also has a strong interest in literature and co-runs an independent music/writing blog.

Income Access 2012 Olympic Games Predictions

July 26, 2012

When it comes to the 2012 Olympic Games in London, or really just sports in general, everyone tends to have a prediction for the final outcome, whether they explicitly state it or not. We at Income Access are by no means different, so here are some Olympic predictions from three of our staff writers.
James
I foresee [...]

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The Olympics: A Brief History

July 20, 2012

As far as global sporting events go, none can come close to scale and importance of the Olympic Games. I may really enjoy other sporting events of a large magnitude, but the Olympic Games clearly have the advantage as far as history and actually involving the entire world. In honour of such an important event, [...]

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Jackpot Party Select™ Prize Giveaway

June 5, 2012

In the run up to the Queen’s Diamond Jubilee and the Euro 2012, Jackpot Party Select™ is running an exclusive affiliate competition.
For the entire month of June, they’ll be keeping an eye on the number of new depositing players you introduce to Jackpot Party®. The affiliates who bring in the most new depositing players will [...]

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Euro 2012 Preview: Group D

June 1, 2012

With this Group D preview we conclude our previews of all the Euro sides, but by no means our Euro 2012 blog series, which will be running all the way up to kickoff. Group D features Ukraine, Sweden, France, and England.
Ukraine
Much like fellow co-hosts Poland, the Ukraine lags far behind the rest of the pack [...]

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Euro 2012 Preview: Group C

May 30, 2012

Put on your favourite team jersey and get ready! We’re continuing our Euro 2012 blog series group previews with a focus on Group C, which contains Spain, Italy, the Republic of Ireland, and Croatia.
Spain
It’d be difficult to condense that right now is a renaissance for Spanish football. The Red Fury is currently on an absolutely [...]

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Euro 2012 Preview: Group B

May 24, 2012

With the Euro 2012 fast approaching, we’ve begun dedicating special coverage on the event with a comprehensive Euro 2012 blog series. We kicked off our group stage preview with some information on Group A. Today we continue with Group B, this year’s “Group of Death”, which contains Netherlands, Denmark, Germany, and Portugal.
Netherlands
The Netherlands are a perennial [...]

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Euro 2012 Preview: Group A

May 22, 2012

With the Euro 2012 fast approaching, we’ve begun dedicating special coverage on the event with a comprehensive Euro 2012 blog series. I kicked off the first entry in our series with a little overview of history of the Euro, but now let us dive into what the future might hold with a preview of the [...]

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Ready for Kick Off? A Brief Introduction to the 2012 Euro

May 15, 2012

I’ve said it before, and I’ll say it again: the UEFA European Football Championship, or the Euro, is great for all things affiliate marketing. It’s also one of the most riveting events in all of sports; so it’s safe to say the excitement transcends just marketing.
While the Euro is quite a big deal to me [...]

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Boost Your Brand: Promoting During the Euro 2012 and Summer Olympics, Part II

April 30, 2012

With the Euro and the Summer Olympics just around the corner, summer 2012 is a tremendous opportunity for both operators and affiliates to expand the reach of their brand and the ROI of their promotions via successfully tying their efforts in with the existing publicity surrounding the Euro and the Olympics. Last week, we began [...]

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Boost Your Brand: Promoting During the Euro 2012 and Summer Olympics

April 27, 2012

With both the Euro 2012 and the 2012 Summer Olympics in London taking place, this summer is going to be filled with a lot of event-related buzz. As an operator or affiliate, utilising the momentum and buzz that exists surrounding these events is a great way to expand the reach of your brand, and in [...]

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