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The Income Access Team

EGR Recognizes Income Access Affiliate Contribution

April 22, 2013

Last week the iGaming affiliate community gathered for the eGR Power Affiliate Summit. This exclusive, invitation-only event featured a series of high level panel discussions from industry CEOs and key decision makers. As part of the discussion we spoke of you, our affiliate contingent, and how our continued success is dependent on the strength of [...]

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Moving Your Business Online with Free Play Sites

April 11, 2013

With new legalisation looming, land-based casino operators in the US should now be looking to their European counterparts for inspiration. They should be looking to move their business online with free play websites.
Here are some reasons why this transition is essential to American operators.
Great Websites Increase Reach
In simplest terms, an effective online presence can increase [...]

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How to Reactivate Latent Affiliates

March 19, 2013

No matter how successful and profitable your affiliate programme, latent (AKA inactive) affiliates will always be a challenge. How do you empower these marketing partners to get back on the saddle? Allowing latent affiliates to slip through the cracks is a wasted opportunity, with each one representing a chance for sales and referral traffic.
There are, [...]

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Stratosphere’s PIN UP™ Unsurprising Success

March 14, 2013

Sometimes even Income Access needs to take a break from affiliate marketing. One of our newest partners, Stratosphere Casino, Hotel & Tower, a land-based casino in Las Vegas, Nevada, is offering the perfect opportunity to kick back, unwind, and enjoy some good old fashioned fun.
Currently, the Stratosphere Hotel is showing PIN UP, a vintage-themed musical [...]

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Landing Page Fundamentals

March 14, 2013

Trying to develop an online marketing strategy? Don’t neglect your landing pages! When developed properly, landing pages can have a huge impact on conversion, making or breaking the effectiveness of social media strategies, email campaigns, SERP results, and PPC ads. They can, in fact, be among the most important elements of any iGaming marketing campaign.
Here [...]

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Re-Energising Your Affiliate Programme

March 12, 2013

It happens to the best of us: that feeling that you’re stuck in a rut. Over time, a similar feeling of stagnation can creep into your affiliate programme, affecting conversion and ROI. You don’t, however, have to accept it. Affiliate programmes can always be rejuvenated.
Here are tips on how to re-energise that old affiliate programme:
Know [...]

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Moon Bingo Network: £10,000 Jackpot & Free Bonus Codes for Spring

March 8, 2013

The Moon Bingo Network is launching their exciting March and April promotions for Moon Bingo and Polo Bingo, including huge bingo jackpots for Easter, St. Patrick’s Day, Mother’s Day and more.
From 3rd March, tickets to the Money Bunny Train are up for prebuy, offering up a £10,000 jackpot. This 90 ball mega bingo jackpot game [...]

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How to Convert Like a Super Affiliate

March 7, 2013

In the iGaming industry, 98% percent of affiliates make up just 10% of available commissions. Conversely, this means that a mere 2% percent of affiliates achieve 90% of the revenue. These super affiliates are able to generate the bulk of most affiliate programmes’ earnings, but how?
Here are just a few of their “super” strategies:
Know the [...]

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LAC 2013 Prize Draw Winners Revealed!

February 22, 2013

Did you stop by the Income Access booth during this year’s London Affiliate Conference (LAC)? If so, we hope you took a second to drop off your business card, because we’ve just drawn the lucky winners of our 2013 LAC Prize Draw!
LAC 2013 was an amazing success. The company caught up with old friends and [...]

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