From the monthly archives:

August 2009

Fantastic New Player Promos from Ladbrokes Bingo & Games

August 28, 2009

To all Ladbrokes Bingo and Game affiliates, we’ve got exciting news: Ladbrokes has just launched new games and player promotions, with a whole new suite of banners to match!
First off, players will get a chance to play in our midnight free bingo weekenders, running Friday to Sunday from the 14th of August all the way [...]

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Devil Fish Poker – Back 2 Skool Special

August 27, 2009

The summer’s nearly over and Devilfish is going back to school! We’ve sharpened our pencils, packed our lunchboxes and we’re looking forward to getting our poker homework from our sexy new teacher Miss Theflop.
She’s offering an incredible €20 FREE CASH to all first time depositors – meaning you can deposit €20 and get another €20 [...]

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Negotiating Deals as a Sports Betting Affiliate

August 27, 2009

As we previously covered, there are a variety of commission structures available to sports betting affiliates. So as you grow as a sports betting affiliate, you may be able to negotiate a more lucrative deal with the sportsbooks you promote. Here are some things you should know before heading into those negotiations.
First, profitability of sportsbook [...]

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Exciting Times for the Barclays Premier League, Bettors and Affiliates

August 26, 2009

Yes, it’s still early, but the loss of all-star striker Cristiano Ronaldo has already shown its effects on what has been the most dominant club for the past three years after losing 0-1 to Premier League newcomers Burnley. The first few weeks of matches provided exciting results and could provide a hint of what is [...]

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Sports Betting and Negative Rollover

August 26, 2009

Yesterday we discussed different sports betting commission structures in detail. Well, now it’s time to address an aspect of a sports betting affiliate program that can have a dramatic impact on the affiliate’s commissions: negative rollover.
Negative rollover refers to a negative commission balance at the beginning of any given month (besides the first month) that [...]

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Popular Commission Structures for Sports Betting Affiliates

August 25, 2009

In yesterday’s post on sports betting basics for affiliates, we briefly touched upon how there are a variety of commission structures that sports betting affiliates can choose to work with. These include revenue share, CPA, paid tenancy, and hybrid models.
Each of these models has its advantages that affiliates should consider before choosing the one that’s [...]

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Income Access Attending European iGaming Congress in September

August 24, 2009

Goddag! Income Access is going to Denmark.
Members of our team will be attending the 2009 European iGaming Congress and Expo (EIG) in Copenhagen, from September 15th until September 17th.
If you’re going to be at the event, come see us at the Bella Center.
Our CEO Nicky Senyard, Director of Affiliate Marketing Sarafina Wolde Gabriel, Director [...]

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IA Sportsbook Week: Featured network clients

August 24, 2009

Happy Sportsbook Week!
Today we’re directing the spotlight on our network sportsbook clients: Canbet.com, SportsAlive.com and Ladbrokes.com.  Keep on reading below to get a brief synopsis of their current affiliate and player special offers, affiliate program and contact details of their respective affiliate managers.
Canbet
New players at Canbet can expect a hefty 25GBP bonus bet when they [...]

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Sports Betting Basics for Affiliates

August 24, 2009

The world of sports betting represents an incredibly lucrative opportunity for affiliates. In fact, in the 2009 Income Access affiliate survey, 45% of affiliates reported focusing primarily on sports betting.
But before jumping into the world of sports betting, affiliates should get familiar with the different sports betting products, commission structures, and affiliate deals available to [...]

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PokerStrategy.com Celebrates New Program Launch with Affiliate Promotion

August 20, 2009

It’s a thrilling day here at Income Access because one of our most anticipated affiliate programs PokerStrategy.com has now officially launched!! We know that affiliates are excited about the prospect of benefitting from the phenomenal success of this free professional poker school site.

An established member of the poker community, PokerStrategy.com is the oldest and most [...]

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