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AFFILIATE INTERVIEW: Ralph Ellison of OnlineCasinoMan.co.uk – PART II

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Categories: Affiliates, Industry

AFFILIATE INTERVIEW: Ralph Ellison of OnlineCasinoMan.co.uk – PART II

In part two of our interview with Ralph Ellison, we discuss conversion ratios, the influence of mobile and the value of a good affiliate manager (click here to read part one).

Income Access (IA): How important is it for affiliates to understand the conversion pathways of their customers and is ...

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AFFILIATE INTERVIEW: Ralph Ellison of OnlineCasinoMan.co.uk – PART I

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Categories: Affiliates, Industry

AFFILIATE INTERVIEW: Ralph Ellison of OnlineCasinoMan.co.uk – PART I

In the first part of our two-part interview, Ralph Ellison tells Income Access how he got started in affiliate marketing, his thoughts on tax legislation and the importance of understanding player value (click here to read part two).

Income Access (IA): Tell us a bit about yourself. How were you ...

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What You Need to Know: Facebook’s Latest Algorithm Update

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Categories: Affiliates, Industry, Marketing

What You Need to Know: Facebook’s Latest Algorithm Update

Another day, another update.

Yesterday Facebook announced an update to their algorithm, which will simplify newsfeed housekeeping by taking additional steps to clear out unwanted spam. It specifically targets clickbait headlines as well as status link posts.

The two main changes are as follows:

1)      Clickbait: Headlines, such as “You won’t believe ...

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Winneroo Bingo Launches Affiliate Programme with Excel Affiliates

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Categories: Affiliates, Industry

Winneroo Bingo Launches Affiliate Programme with Excel Affiliates

UK-based gaming brand Winneroo has launched an affiliate programme for their Dragonfish-powered online and mobile bingo website, Winneroo Bingo.

The operator’s introduction of multi-platform bingo complements its existing contests, free games and mobile casino websites. These products helped Winneroo achieve a shortlisting in the ‘Innovative Start-Up of the Year’ category ...

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College Football has arrived at BetAmerica Sports!

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Categories: Affiliates

College Football games will be going live on BetAmerica Sports today, August 23rd!

All college football contests will feature the top 5 major conferences: SEC, Big Ten, Pac-12, Big 12, & ACC, and any Top 25 team not included in the 5 major conferences will be included. From our Pick ...

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