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New research reveals insights into UK gambling industry penetration and marketing

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Categories: Corporate, Marketing

New research reveals insights into UK gambling industry penetration and marketing

CRM Article

Original publication location:http://www.smartlivegaming.com/blog/uk-gambling-performance-comparison/

Relevant to operators and affiliates

Research recently compiled and published by online casino operator Smart Live Gaming revealed several actionable marketing insights for operators across the industry. Their figures and statistics are based on their own CRM database which means that the player demographics within their database ...

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Impact of UK Betting Behaviour statistics for sports betting and casino affiliates

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Categories: Affiliates

Impact of UK Betting Behaviour statistics for sports betting and casino affiliates

Impact of UK Betting Behaviour statistics for sports betting and casino affiliates

Betting Behaviour Article

Original publication location: http://www.smartlivegaming.com/blog/smart-live-gaming-graphic-paper-uk-betting-behaviour/

 A recent Graphic Paper on UK Betting Behaviour, published by Smart Live Gaming, examines the inside story of the UK’s fascination with betting. The research was intensive and evaluated the most prevalent methods ...

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Final Part of Our Q&A with Sporting Index’s Kevan Edgerton

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Categories: Affiliates, Industry

Final Part of Our Q&A with Sporting Index’s Kevan Edgerton

In part one of our in-depth interview with Sporting Index Direct & Digital Marketing Manager Kevan Edgerton, the sports spread betting expert gave us his insights on the growth of the industry. The second part of our Q&A saw Kevan looking at player profiles and spread ...

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Part 2 of Q&A with Kevan Edgerton of Sporting Index on Sports Spread Betting

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Categories: Affiliates, Industry

Part 2 of Q&A with Kevan Edgerton of Sporting Index on Sports Spread Betting

We recently caught up with Kevan Edgerton, Direct & Digital Marketing Manager at Sporting Index, sports spread betting’s leading operator. In the first part of our in-depth interview, we discussed the rise of the vertical. Today we continue our three-part Q&A with Kevan. The sports spread betting ...

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Kevan Edgerton of Sporting Index Discusses the Rise of Sports Spread Betting

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Categories: Affiliates, Industry

Kevan Edgerton of Sporting Index Discusses the Rise of Sports Spread Betting

Online sports betting is one of the most innovative iGaming verticals available for affiliates to promote. The sports betting vertical caters to sports from all over the world and boasts a wide range of products – from fixed-odds and exchange betting to the fast-moving world of sports spread betting.

There’s currently ...

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